Fanatics Make-A-Wish

Some projects stay with you. Creative directing the Fanatics x Make-A-Wish partnership was one of them. From building a new brand mark to leading the creative for a kickoff event at Barclays Center in NYC, this was about far more than visuals, it was about creating a stage for unforgettable moments between wish kids and Tom Brady, Aaron Judge, and Jason Tatum. I’m deeply grateful to have helped shape something that continues to bring so much joy to amazing kids around the country.

Role:
Creative Director